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Thinkers50 Management Thinker of 2015 Whitney Johnson wants you to consider this simple, yet powerful, idea: disruptive companies and ideas upend markets by doing something truly different--they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. As president and cofounder of Rose Park Advisors' Disruptive Innovation Fund with Clayton Christensen, Johnson used the theory of disruptive innovation to invest in publicly traded stocks and private early-stage companies. In Disrupt Yourself, she helps you understand how the frameworks of disruptive innovation can apply to your particular path, whether you are: a self-starter ready to make a disruptive pivot in your business a high-potential individual charting your career trajectory a manager looking to instill innovative thinking amongst your team a leader facing industry changes that make for an uncertain future We are living in an era of accelerating disruption; no one is immune. Johnson makes the compelling case that managing the S-curve waves of learning and mastery is a requisite skill for the future. If you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Do something astonishing. Disrupt yourself.
- Sales Rank: #26337 in Books
- Published on: 2015-10-22
- Released on: 2015-10-06
- Original language: English
- Number of items: 1
- Dimensions: 8.10" h x .90" w x 5.10" l, .0 pounds
- Binding: Hardcover
- 208 pages
Most helpful customer reviews
29 of 30 people found the following review helpful.
Jumping the S-Curve: How to Avoid Being Disrupted by the Forces of Disruption
By Thomas M. Loarie
“Disrupt Yourself” is the best book on career transition and development to come along in a number of years. In it author Whitney Johnson takes a page out of mentor Clayton Christensen’s “disruption” playbook to provide structure on career disruption…not how to avoid being disrupted by forces of disruption but how to leverage disruption and change one’s trajectory to increase meaning and happiness.
The “S-Curve”, more commonly called the “life cycle” has been used for years to show how some companies, products, technologies, and start-ups blossom while others wither. Johnson in “Disrupting Yourself” now adapts this to career planning.
Playing it safe is not safe in today’s fast-paced world. While some think it is smarter to “stick to the knitting”, Johnson shows why it is safer to jump to a “new S-Curve” where opportunity, steep learning, innovation, and personal growth fuel personal productivity and happiness. Shifting successfully to a new learning curve demands managing these seven variables:
• taking the right risks
• playing to one’s distinctive strengths
• embracing constraint
• battling entitlements
• stepping back to grow
• giving failure it’s due
• and being discovery driven
Johnson devotes a chapter to each.
The really big idea of this book centers on the ability to distinguish between competitive risk and market risk. Pursuing a career where there is plenty of supply (and competition) is to take market risk. We need to first assess how crowded the market is, and then what is needed to compete successfully. All who have hired have the normal distribution of resumes received for a specific job. The bulk of the resumes are indistinguishable. Competition is tough.
Another and better approach is to go where no one else is going and to position you to play where no one else is playing. Chances are that very few people will be able to offer what you can. This is at the core of disrupting yourself.
The decision to jump to a new curve requires guts and perseverance (staying power) but as Johnson notes, those that do also are rewarded with expanded horizons, increased productivity, improved emotional and physical well-being and high-velocity growth when the inflection point is reached. “Nature favors risk-takers.”
Risk mitigation is helped by discerning our unique strengths. Johnson supplements Rath’s “Strengths-Finders 2.0,” which I recommend, with great questions to provide additional insights:
• What skills have helped you survive?
• What makes you feel strong?
• When do you feel invigorated, inquisitive, successful?
• What exasperates you about others?
• What made you different, even an oddball, as a child?
• What compliments do you shrug off?
• What are your hard-one skills?
I have been co-leading a ministry for executives, managers, and professionals’ in-transition since 2002. We have served over 6000 people regardless of faith tradition and presently have 1300 participants. I recently presented “Disrupting Yourself” as a new concept to consider in personal career development. This produced an “ah-ha” moment for all participants.
Johnson has provided structure and guidelines for how to find a new path. Disrupting yourself is critical to avoiding stagnation and to fast-tracking your personal and career growth. It will “force you up steep foothills of new information, relationships, and systems.” Progress will be exponential.
9 of 9 people found the following review helpful.
A fantastic, timely guide to personal growth during the era of digital disruption
By Dave Birckhead
There has never been a more interesting, exciting time to work in technology-fueled business transformation. The turbo-charged pace of change unlocks tremendous new opportunities. It seems like every day brings a new startup, a new technology, a new way of working, a new innovation. Many industries—from financial services to publishing—face massive shifts in their businesses, increased competition, and significant changes in customer behavior and expectations. The scale and pace of the change is without precedent. Much has been written about this digital disruption and the business strategies and tactics to address it. But, what of the associated human dimension and sometimes the human cost?
Whitney Johnson’s new book, Disrupt Yourself, couldn’t be better timed to address this urgent question. For so many of us, the pace of change can seem simultaneously exhilarating and overwhelming. In response, Whitney lends her wise, insightful voice to illustrate how disruptive innovation frameworks can be applied to our own particular lives and careers. Thriving during this time of change also means pushing ourselves out of comfort zones and accelerating lifelong learning.
Among the ideas and advice Whitney shares in the book, two in particular resonated with me the most:
Resist entitlement. As we grow in our careers and accumulate achievements, many of us develop a sense that we are entitled to success and associated rewards. After years of effort, the school we attended, the degree we earned, the certifications we achieved, the promotions gained, the titles and raises awarded can accumulate to give us the sense that we deserve something more from life. And, that actually works against our learning and development. Due to the scale and pace of change, those who succeed in the digital and social era will be those who make ongoing learning a priority, and resisting any sense of entitlement--staying humble and grateful--supports that quest.
Disrupt yourself before disrupting others. For those leading innovation and change efforts in established companies, starting new businesses, or consulting to help firms with digital transformation, Whitney reminds us that change begins with each of us, at a personal level. Similar to “the buck stops here,” we now must think in terms of “the change starts here.” We must first change ourselves in order to help others and our organizations change. Whitney writes:
“Most of us are brimming with the confidence, even competence, to change the world. It is vital that we are also equipped with the humility to understand that changing the world and keeping innovation alive require that we change ourselves.”
I had the opportunity to read Disrupt Yourself over a fall weekend at the beach, a perfect time and place for reading and reflection. As with so much of Whitney’s writing and good advice over the years, this book challenged my thinking and reminded me of what’s really important as I pursue my own journey of personal disruption. I will be recommending Disrupt Yourself to friends, colleagues and clients.
12 of 13 people found the following review helpful.
Inspiring, motivating, real world guidelines. This isn't just for the C-suite.
By S. Elkins
Inspiring - and with clear ideas and direction for forward movement. I rarely read self-help style books; knowing it was written by Whitney Johnson automatically made this different. This is not a typical book about changing your attitude to improve your life. This has real stories of real people who... FAILED. And came back from failure to succeed in many ways. Not only does it have real world, real people examples, Whitney offers clear direction about what makes us fear failure and how to move beyond that fear. I read this book in two evenings and made notes for my next disruption. I can't wait to share it with other people who need just that nudge to action. She's a master.
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